Leading Dialogues
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Leading Dialogues
The Spiritual Entrepreneur: Building a Business Without Losing Your Peace
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Building a Business Without Losing Your Peace
Well, welcome to another of our series, our podcast series, Leading Dialogues. Very happy to have with me Porik O'Hara, who is an entrepreneur, businessman, has a wealth of experience in event management, but also in equipment for the health industry. And I'm hoping he'll tell us a little bit more about that. And uh so welcome, Porek. Thank you very much, Famiji. Uh so I suppose the first question, and you're free to ask me questions too, you know. You're currently in health equipment uh business, buying and selling and so on, and providing. And uh of all the options in business, what um led you to the health industry, if we want to call it that?
SPEAKER_00Um I think that's really an interesting question. Um I would probably say by accident, um, or it was aligned. I'm not sure which. Now I would probably say it was more aligned. Um we can talk about that a little bit more. But yeah, I I've kind of always been into my health. Um my personality is somewhat uh concept called all duck and no dinner. I dive in and I throw myself into things with enthusiasm, and um, and I think that served me well at times. Um, how did I get into water? I was introduced to it by a very good friend of mine uh who had some health concerns and he went, Look, I've invested in this. I think it's an incredible product. You need to invest. Um when I saw it first, I I thought it was an expensive water ionizer. And uh I remember saying to him at the time, look, how much commission do you make on this? Because um it looks like you know it's it's a significant cost. And he was very honest and transparent. He said, Look, I make X. Um, but he said, I genuinely want you to benefit from this, so I will forfeit my commission. And I went, Well, that's very generous, obvious. So I bought the machine. Um for the record, my wife is a nutritional therapist. Uh with a lot of enthusiasm, I went home to her and I said, Listen, I've just invested a few thousand euro in a water machine. And she said, Well done. That's obviously another toy for you. Uh, please leave it in the office, it will not come into this house. Um, and and basically over time, uh, I was drinking the water and I had some colleagues and friends of mine who were working with me who got some huge, genuinely significant benefits from it. And eventually my wife, Jill, said, Look, I think you should take that home because you paid for it. And um, and 14 years later, we have the system in our home and it has served us incredibly. It saves us a fortune in buying bottled water, but more importantly, um, I now know the health benefits of it because the product is manufactured in Japan. And I went to Japan to see the process, to meet the CEO of the company, to understand the benefits of ionized water and hydrogen-rich water. Uh, and I've been happy to share that with people over the last 14 years. And and, you know, I've I've built a great business, even though I'm a serial entrepreneur, as you know, Swami G. So I do get distracted from time to time. Um, but with some with some guidance from your good self, um, I've realized that this business serves me really well, and it's where my focus really should be, um, and has been, and when it has, I've been rewarded incredibly well. Wonderful.
SPEAKER_01Now, uh, as you know, I'm a philosopher. And so I tend to take a philosophical approach to these things, you know.
SPEAKER_00Yes.
SPEAKER_01Yes. And of course, one of the obvious things about life and any approach toward life is that water is a vital thing. You cannot live without water. Our blue planet means that most of our planet is water on the surface anyway. And uh so all organic life seems to thrive on water. Um even if you try and duplicate life, uh, let's say through AI, that's a big discussion, you know. Um, can you build an identical organic machine with using artificial intelligence? And the answer is, well, unless it's made from water, no.
SPEAKER_00Yeah, yeah, yeah. I believe it or not, I now that I know so much about it and I've seen the impact it's had on people's lives, um, I use this analogy. I say, if you were going to source water, the purest water on the planet, where would you go? And most people go, Well, I go to a mountain, and I said, Well, you need to go a bit higher. Let's go to the Himalaya. And when the snow starts to melt, it comes down through um a river, a tributary, and it hits the rocks and it gets this electrical charge. So it has all the vitamins and minerals in there naturally. And with this charge, this is like a hydrogen charge. So it's hydrogen-rich water. And it's become so popular now, people are putting it in bottles and saying, hey, buy this hydrogen-rich alkaline water, it's better for you. But the reality is that those bottle waters don't retain the properties and cost a fortune. But I say basically what this unit does, and it's manufactured under medical, it's the only water ionizer on the planet that's manufactured under medical equipment license. And I've tried every other product out there. I've I'm not saying I don't trust Swami G, but when I see competition that's cheaper, significantly cheaper, I go, how can they do that? And when I go and examine these products and I say, Do you manufacture this product under medical equipment license? They go, Well, we're like this company in AGIC, but we're cheaper. And I'm going, that's a race to the bottom for me. Um, I think the foundation of this company has been based on a philosophy of true health, healthy body, healthy mind, and then healthy finance. And the healthy body and healthy mind is certainly there. And the healthy finances, they've just got a business model. It's so unique because, you know, an awful lot of business people, when they get into business, they've got a great idea. They do what they love, and they start and they go, This is all great. Let's have a party. I'm about to start a business. And then they go, Oh my God, I need to get sales. And then they get some sales, and then they've got to go, oh my God, I have to wear a lot of hats here. I have to do accountancy, I have to do logistics, I have to make sure the product is, you know, delivered on time. I've got to do customer service, I've got to do maintenance. And now they're wearing four or five hats. And even if they progress to the next stage in the business, they've now got people working for them and they have to manage them and manage their business. And for a lot of people, I would have to say, for a lot of people, I haven't seen a business model that allows somebody to focus on what they're really good at and let the organization take care of everything else. And I suppose that's what appealed to me. You know, what do I think I'm good at? Um I think I'm good at serving or selling the benefits of something. I think I'm good at helping people understand how they can do the same, but don't give me logistics and don't give me VAT returns and don't give me servicing and don't give me, and they take care of all that. So it's a very unique model where the company manufactured a product, ship it directly to the customer. My role is to introduce the benefits to the consumer. And they buy it directly from Japan. Uh, it gets shipped to the customer, and in agic take care of my profit from that sale. And they also take care of all the servicing and all of the logistics. And I go, it's just stress-free.
SPEAKER_01Yeah. So I I there are three things I've picked up from this. Firstly, you mentioned the word serve and sell. Very often, you know, we have this idea of somebody who sells something, sells a product. It's something like the old 1950s uh Chevrolet second-hand uh car sales person who wants to do you in kind of thing. And I know you have uh a philosophical approach, philosophical meaning, including ethics and uh so on. And so uh it strikes me that your kind of entrepreneurship would be orientated toward serving others, including yourself and yourself included, a win-win kind of situation. And that naturally seems to involve ethics. And then you said stress-free, which intrigues me because many entrepreneurs will tell me, oh, I'm I have to be the everything, you know, I'm a one-man band, and uh it's tough. And I think statistically, so I'm told, that many um many entrepreneurial businesses fail within a very short time. But three years. Three years, yeah. So you find propongevity uh about this. Yeah. So yes, go on. Yeah.
SPEAKER_00I was gonna say, and and I was presented with another opportunity on the journey, and I thought this other opportunity, which was also on health, it was in in air, and I said, you know what, I'll get involved in this. I think this is a great opportunity. I invested in the product for myself and saw it, but this was more um a regular business. Um, and all of a sudden, stress came in my life. Um, trying to hit targets, investing money. Next step, next step, next step, more money invested, more sales, more distributors, and you know, um, some sometimes dealing with distributors, it's kind of like herding cats, kind of go off all over the place. And you're trying to go, can you all just come back and and almost will you do what I want? And you realize that everybody's got a unique personality, everybody's got a unique way of doing things. And and I have learned um from your good self, Swami G, I've done an Enneagram course. Uh, I think I hold the Guinness Book of Records of doing that many. Um, but I've learned that you know, you if you understand, seek to understand the other person, then perhaps you can help them and guide them. But when you talk about, you know, you mentioned ethics. Um I probably have four. Um the first is serve, not to sell. So I'm based on outcome first. I genuinely want the consumer or even my distributors that I have, I look at the outcome that they're going to have. Secondly, um, transparency. I want to be completely transparent. And sometimes that hurts me because I tell people honestly what to expect. You know, everybody thinks, oh, this is easy. So I just start and I'll be successful. And I'm going, no, you don't have to go to work. You're gonna have to perhaps change and learn new skills. And you know, um, and if you don't learn those skills, then you're probably gonna remain where you are. You've got to change your view, your vision, your um long-term relationships are important to me. And and finally, I would say fair but honest. Um, and again, not everybody wants to hear the honesty. And and I would say relating that to my overall life and how I view things, um, and I use the term spirituality, and everybody kind of runs away when they hear spirituality. I'm just talking about how we exist and why we exist. We're here for a purpose and a reason.
SPEAKER_01Um I but that's another thing, if I may say, that that um I picked up from what you said earlier, and that is you're playing to your strengths. So I think I think I am. I think I am yes, I I mean it's it's very apparent. It's apparent probably to everybody that that you're a natural person in what you're doing. And that means that it's not for everybody, but it means that everybody should discover what their unique skills and talents are. And we would say that they are not accidentally provided, put it that way. And so there everybody is finding out what that is, like a jigsaw puzzle, you know, or building a house, no, and not everybody can be the interior decorator or the or the civil engineer or the builder or the painter or the electrician, etc. You know. So, yes. So please, yes, carry on. Yes.
SPEAKER_00Yeah, I I think the other thing, just to compare, you know, the the the water business uh with the Nagic and the Air business. Um what I found with the air business was it's it's it's just more all the time. It's more sales, it's more money, it's oh, this could be a million-pound company, oh, this could be a five. And sorry, I have a partner in that business. And you know, how much is enough? Um I think I heard somewhere recently um to live a very comfortable life, a very comfortable lifestyle, 125,000 a year is a very good income. Okay. Um, and you can do everything you want on 125,000. Not even that, but I'm just saying you could. And I realized that my business, my analogy business, was giving me that. But when I saw this other opportunity, because I had some as a result of that income, I had some excess money and I invested in it. Now we're talking, you know, a million and two million, and it's stressful, and it's and I'm going, for what? To what end? You know, am I just gonna get a pot of money? And this concept of retirement should be taken out Bismarck's idea, industrial age, get you when you're 20, work you to the bone, and then at 60, try on the dump heap and go now, go and enjoy your life with your retirement on a very small amount of money. And I go, I'm not gonna do that. Um, I will continue in this business until I drop. Um, and I will continue to serve. And and that's what's brilliant when you know that old analogy, and you know, myself and yourself love rugby. It's you know, if you find something that you love doing, you never have to work a day in your life. Why oh why do I get distracted by social media, by other people out there who say, oh, you can be a multimillionaire, oh you can just do this. And I'm going, yes, that's great for some people if they want to build an empire. But but if you sit and talk to those people and really talk to them about how they feel, um, they'll tell you they've paid a significant price for that level of success. And and you then go, So do you still love what you do? And most of those people go, No, I lost the love of what so I'm saying get back to what you love doing, make sure you can get a decent reward. You know, do you know look at the numbers? Uh I have distributors now who have higher um goals and ambitions than I have, and they're doing better than me. Now I get a smaller reward for what they do, which I think is very fair because I've helped them along the way. Um, but they've built bigger businesses than I have, and and I'm delighted for them. But for me, um I, you know, I honestly love what I do, and I don't know why I got distracted. And I remember talking to you at the time about this other opportunity, and you said, well, if you you know sit down and assess it, and if it's going to make you happy, fine. Uh, if I'd really listened to you, I probably well, I don't know whether I would have started or not, but I certainly would have questioned it more. And that's the inner bit. That that feeling of of wanting to be, you know, a good person. You know, by one of the mantras you teach me is, you know, good, strong, true, full, free, peace, harmony, love, beauty, abundance. It's everywhere around me. I don't I don't need a million to enjoy that. Yes, I need to pay my bills and live my life, but there's so much stuff that's free that in that in the distraction of the other business, I didn't enjoy. I honestly didn't enjoy. And and I would say, you know, when I reflect on that, when I look at other people, I'm gonna go really, really find something that you love. And it's okay, and sorry, that love may be you know what some people look at as a menial job. I don't care. I you know, the guys who come and do the refuse collection here, great guys. And there's one guy, and he's as chirpy as a bird. He's whistling all the time, and good morning, how are you? And I'm going, wow. That's what that's what never having to work a day. But it's there, it's it's that person's attitude. It's how they get up in the morning, they're thankful for what they have. Um when the sun shines, it's great. But even when it's raining, this guy is still chirpy. And I go, do I British? Is he is he British? He is. I mean, and he's British. I'm going, but but yeah, I honestly, I honestly do, you know, I'm 62 years of age. If I look back on my life, when I've been in business, conventional business, I don't know if I ever found that that lovely balance. You know. Was I was I was it in fact, I was stressed sometimes. I was unwell sometimes. Uh I haven't been unwell for 14 years. Uh I genuinely haven't been in hospital. Sorry, I had I had to go to the um eye spec series people today, my left eyelid is dilated. Um so I had to get my eyes checked. I mean, that's about as much. And I value my health. I very much value my health because I, you know, I've got people around me who haven't had great health, and and I want them to. Um Yeah.
SPEAKER_01So uh you've touched on a subject that I wanted to ask you about, and that is um how your approach then to life in general uh that incorporates all the things that you're doing and so on and have done. Um how has that changed over the years? And you know, oh well.
SPEAKER_00Um significantly, um I'm from a Roman Catholic background, so it was church on Sunday, two Hail Marys, and an Our Father, go to confession when you're supposed to, and um and all is good and all is well, and it was two hours a week. Um now I would say I am more spiritual. I'm not a holy Joe by any stretch of the imagination. Um but I realize that everybody finds their own way. And if we you know, when we talk about spirituality and we talk about the universe, and you know, we use the term God to define what that is, um most people look at those as two separate things. You know, I go to church on a Sunday and I talk to and speak to God and say my prayers and come away, and then by Monday afternoon I've forgotten everything that happened uh, you know, on Sunday. Um I've learned that I'm not sure, you know, I don't know and understand everybody's route to that spiritual healing or that spiritual connection. Um but what I've found um with your guidance is every single day um you know, we use the term mantra, but I think it's misunderstood. Um I think it's finding words that you can express that allow you to feel grateful and connected, and it's it's inside us, it's inside us all that beauty or that spirituality or that god that we talk about. You meet somebody and you go, Oh my god, you're so enlightened. Um I I you know it's a guy like the guy who's whistling, but that guy has spirituality, and it has nothing to do with religion or structure. It's I don't know what he does, but whatever he does, he needs to keep doing because he's more in touch than the guy who you know is up on the pulpit going, and you should not do this, and you should not do that. I'm going, I you know, I I've learned there's another way, and that way is it's tailored to me, I would probably say, Swami G. I would say, what I have now from you is something that's been tailored to suit me. And I've met other people who've gone on the same journey, and they've tailored my you know, my own wife Jill. She's tailored it to suit her. But you know, every morning I get up and I give thanks and I meditate and and that helps me, that has served me so much. Um I have bad days. You know, everybody does. Um but it it pulls me through. And the other bit about that journey, I suppose, is I can come to you and say, I've got a challenge. I don't always listen to the answer you give me or the advice you give me, but I say I have a challenge. What should I do? And and you relate that to me as a person internally to who I am. Um and that's that's invaluable. That's that's the magic bit. Am I wandering a bit and drifting a bit in my answers to you? I don't know.
SPEAKER_01Oh, I think I mean what you're saying is very valuable. Formally, of course, we describe what we're talking about in terms of working or in terms of any question uh can you be spiritual and practical at the same time is what we call karma yoga, of course. Yeah. And that is doing everything mindfully, joyfully, and not worrying about the results that you get. In other words, that r renouncing the fruits, as we call them, or the effects of all your activities. And that gives you an opportunity, and anybody opportunity to center yourself in the ever-present present. And that is an important thing, you know, whether you're atheists or not atheist, that is important because the alternative is a stressful life, oriented either to the future or regret for the past, you know, whichever it is.
SPEAKER_00Yeah, yeah. And so um and sorry, just one other thing, because I've just been I've just been 14 days on the road doing exhibitions, and just to relate it to that, yeah, you know, if so I met some incredible people at these events and we achieved some sales, but then some people said, Well, I want to go away and do my research, I want to do whatever. And you know, since I've come back, I've been following up and they haven't responded immediately to me. And I'm going, What's with these people? They all said to me when they were when they met me, we are so interested, and please do contact us like immediately, urgently, because we want to know more. And I go off contact, and now they haven't come back to me, and I kind of go, right.
SPEAKER_01Um is that an Irish thing, though? Also it probably is. Uh we'll see you soon means we'll never see you at all. Anyway, your whole life will never see you again.
SPEAKER_00And here's the here's the other bit that I found. Sorry, you talk about cultures, um, the Japanese who I deal with, right? No, it doesn't exist in their vocabulary. So you say, So I think we should do this, guys. I think this would be an improvement. They go, okay, maybe. And then and then maybe means uh no, but I'm being polite. And then if you have a cracking idea, and they very rarely say this, yes means, well, we're now going to investigate it. It doesn't even mean yes. And I'm going, have you have you got a word for like yes, I'll do it? Um but yeah, I mean, different cultures and different approaches. Um like you know, I look at the world out there right now, you know. I was like I said, I was in London, I was in Berlin, we were on the tube, and I was looking at the amount of people who were looking at their phone. Uh I just went, now sorry, I know everybody goes on it, but there's nothing wrong with looking at your phone, there's nothing wrong with looking at a podcast or whatever. But but invariably people were moving their tongue, so they weren't necessarily reading something or watching something. And I'm going, that is social media at its best. It's got you. And and you have to get away from that.
SPEAKER_01And if you can find, you know, half an hour in the morning, yeah, well, would it be true to say then that without concentration? Variously called a number of things, mindfulness, etc. But without that, then any enterprise is likely to be shaky to the point of possible failure, would you?
SPEAKER_00Yeah, I would. I would absolutely 100% say that with conviction.
SPEAKER_01Yeah, yeah. And that's a very ancient teaching, of course. Overall, we call this yoga, of course, you know. Yoga meaning a unity, even psychologically, a union between your attention and the object of your attention, that kind of thing. Um we're gonna finish this off uh soon, but uh just a last kind of question to you. Uh do you have uh any message for young entrepreneurs going forward?
SPEAKER_00Um yeah, I suppose first go for it. Don't hesitate. Um it's never gonna be as bad as you think it's gonna be. And it might never be as good as you think it's gonna be, but you're never gonna know unless you jump. Um, I've met some incredible, you know, people say, Oh, what are we gonna do? The next generation. The next generation are incredible, some fabulous people I've seen out there. So I would say to anybody who's got a business idea or an entrepreneur, get out there and do it. One little proviso. If you can find somebody that you trust who could be the wise mentor, okay. And I'm not talking about going to Tony Robbins and paying 5,000 euros to go to a one-day seminar. Okay, they're great. If you want to do that, that's fine. But I'm talking about build a network. Don't go out networking, stabbing people with their business card with your business card. Build a network of people around you that you can trust from different backgrounds and different walks of life. That you can go and you can say, Look, I'm struggling with this. Can you help me? That may have some experience. If you can get some people around you that will help you, there's a thing called um Dragon's Den. Now the principle of Dragon's Den is that somebody sees a really good idea with a young entrepreneur or with an entrepreneur, forget about age, and they go, I'm going to invest in your business and I'm going to bring my wisdom and experience to help you. Now, I don't know the results of some of those companies, but I'd say their chance of being successful is greater, not because of the money they got, but because of the mentorship they got. So I would say mentorship. And if you're lucky like me, and you can find a very, very wise mentor who's had an experience in life and who's plugged in spiritually, then you'll never make the wrong decision. But but but you'll make a decision and you'll go forward and you'll learn from it. God knows I've made loads of mistakes in business. Um but I'm happy where I'm at. At times I think I would, but I go, but if that didn't end up being the person you are today, would you change a single thing? And I'm going, no. I am truly grateful for for for what I've got today. And um, so yeah, I would say to people, go for it. Uh, yes, do your homework, listen to the right people. There's an awful lot of people when you come up with a business idea who'll put you down. Don't ever let that distract you. You go for it, and what's the worst gonna happen? It's gonna work, it's not gonna work. Um and make sure if you can, that you can find a business model. I've been lucky enough to find a business model with an agic that just allows me to do what I do really well, and they do what they do really well, and there's a synergy. That's the magic.
SPEAKER_01Um you you sorry, you mentioned that you were involved in water uh water machine, yeah. Ionization uh and so on, and uh air, also I think you mentioned.
SPEAKER_00So uh would you like to name those products? Okay, so Enagic is the parent company, they're based in Japan. I uh I happen to be uh one of the top distributors in Europe, so um I either share the opportunity with people to say, here's a really good business opportunity, have a look. You know, it's not gonna cost you a fortune. Um, and if it's for you great, I'll mentor you along the way. So that's the Enagic business. The air is green tech. Uh, and we've been lucky enough now to get some contracts with social housing, where there's a big mold issue in the UK right now, and with the Ministry of Defense. So we're now starting to, I suppose, break through. And we also work in the horticulture industry, indoors, where people grow indoors, and humidity is an issue. We deal with mold and stuff. So they're the two businesses I'm involved in. The one that has served me best has never let me down, has been an adja. And I don't know if I if I've always been fair to it, but I am now, because as you know, we had a conversation recently where I went, I need to figure out where I'm going here. Have I got the energy and the time and the bandwidth to do both? Um and the answer is I need to focus on the ones that I love. And I don't know about if somebody has a better business model than an agic out there, please contact me, email me, contact you, Swami G. Get it, you know, like the podcast. Um I'm sorry, in relation to technology as well, this is a podcast, this is a new way of doing things, first podcast I've ever done. Um but but when you're looking at podcasts, which I think are great, this is part of social media, you know, find ones that serve you. Um and then you know, follow that thread. If you like something in a pop, get to the next one. You know, you know, in your situation, Swami G, I know you've got some stuff up there on YouTube with just a meditate, beautiful meditation exercise. You don't have to do anything, you just need to turn it on and listen to you uh and sit. And I think follow those things because and stay close to those things. Because they will keep you grounded, they will keep you true to who you really are.
SPEAKER_01The one thing I never do is listen to my own uh YouTube uh videos, uh voices, and so on and so forth.
SPEAKER_00I certainly am going to listen to this. I don't know why we don't like our own voice. I don't know.
SPEAKER_01Um but I I want to thank you very much for sharing that. Of course, this leading dialogues really is is uh has a theme to it, and the theme would be basically on the spirituality of oneness, where we dialogue with people of different kinds of uh genres and different kinds of people with different kinds of occupations and different interests. And so the whole idea is do we find some common ground in spirituality? And I think we have discussed that there is, because you've mentioned a few points. You've mentioned dealing with different kinds of people, different kinds of cultures. You've uh mentioned the uh way of approaching work, and in the devotional language we call it worship. Worship the joy of doing that, and uh requiring all the qualities that are necessary in a fruitful life, whatever it is, persistence, enthusiasm, uh not giving up faith in yourself, faith in the resources around you, and all of those kinds of things. And that automatically leads to success unasked. If we ask for it, we're not likely to get it because it's a kind of negation. You know, I want it, I haven't got it, plus one, minus one, nothing's happening. But to remain extremely positive, not just trying to be positive, you know, very often when we use this word positive, positivity, it's not positive at all. It's trying to be positive, and that negates the whole thing. No, you are positive, as I always say, you know, it's not glass half full, glass half empty. It's glass always full and overflowing overflowing everywhere.
SPEAKER_00And if I may if I may say one thing that you you introduced me to Florence Chovel Shin and her writings and some of her affirmations, one affirmation that has absolutely worked for me. Unexpected doors are open and unexpected channels are free. And when I say unexpected, there isn't a day that there isn't an unexpected opportunity or an unexpected channel that's open, and I go, I have no idea where that came from. But that that affirmation opens the channels, opens the opportunities, and rewards me. I just need to stay very much in tune with them and not listen to the other noise.
SPEAKER_01Yeah. And that's why that book is uh Florence Koverson writes the book, uh, I think in the 1930s already, and it's an old book, but uh puts it as the game of life and how to play.
SPEAKER_00Game of life and how to play it.
SPEAKER_01And fortunately, both you and I, as you mentioned previously, are enthusiasts about this brutally wonderful game of called rugby.
SPEAKER_00Yeah.
SPEAKER_01And that would really, that's the model for life. You know, there has to be an opposition, there has to be something unexpected. Otherwise, what kind of game is it? You know? Yeah. So it's the we're equipped to get around the so-called obstacles.
SPEAKER_00Yes. Once we can um uh defeat uh South Africa in the World Cup final, next Australia, or anybody who's from South African United, I don't care who they are, Ireland argues a win, and we have to do it next time. I'm thinking of going. You might come with me. Okay.
SPEAKER_01I'll see if I can hold you to that, and that's all good. Yes. Parek, it's been an absolute pleasure having you to discuss these things. Thank you for sharing your your experience and your knowledge on entrepreneurship and uh the particular field that you're in, also, and giving us a useful practical way of applying uh spirituality in a practical way. And so thanks.